Mobile Internet of Things Blog: Call for Paper: Workshop on Mobile Interaction in Retail Environments (MIRE) at MobileHCI 2011

CALL FOR PAPERS (with apologies for cross-posting)

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Workshop on Mobile Interaction in Retail Environments (MIRE)

at MobileHCI 2011

http://dfki.de/mire

Sven Gehring, Markus Löchtefeld, Carsten Magerkurth Petteri Nurmi & Florian Michahelles

Stockholm, Sweden

August 30th 2011

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People no longer only go shopping when they need something, shopping has become one of the most popular leisure time activities in economically advanced countries. Smartphone apps focusing on shopping are being increasingly adopted. The variety of available mobile shopping applications is huge, but the users’ and retailers’ benefit are yet to be understood.

The workshop on mobile interaction in retail environments (MIRE) brings together researchers and practitioners from academy and industry to explore the following research questions: (1) What are the unique properties and affordances of mobile applications for retail environments? (2) How can consumers be supported in their decision making process? (3) How can mechanisms of eCommerce be combined with brick and mortar stores? (4)How can social media be integrated? (5)Which are the new business concepts and channels suiting both consumers’ and retailers’ needs?

The goals of the workshop include, but are not limited to:

• discuss latest solutions in mobile retailing;

• construct a roadmap for mobile retailing and

• build a community for this emerging and new topic.

We invite both case studies discussing real-world deployments and original research contributions in one of the following topic areas:

• mobile applications for retail contexts,

• infrastructure combining eCommerce with brick and mortar stores

• social media in the retail context,

• business models and social impact.

=== Workshop Format and Submissions ===

MIRE is a full-day workshop with an extended thematic scope and aim at wider audience with multidisciplinary insights being explicitly encouraged. We ask for papers that address one or more of the research questions mentioned above, or that describe findings that relate to these research questions based on systems the authors have built.

Papers should be formatted according to the standard HCI Archive format. (http://www.mobilehci2011.org/sites/default/files/MobileHCI2011archivalformat_final_acmcopyright.doc please remove the copyright notice). Papers should be submitted by email to mire@dfki.de. At least one author of an accepted paper is required to register for the workshop.

will be reviewed by at least three members of an international program committee. All accepted papers will be made available online and will be published at Sun SITE Central Europe (CEUR) Workshop Proceedings .

=== IMPORTANT DATES ===

April 20, 2011: Submission Deadline

May 15, 2011: Author Notification

May 31, 2011: Submission of camera-ready version

August 30, 2011: Workshop in Stockholm, Sweden

=== Website and more Information ===

http://dfki.de/mire

If you have any additional questions please contact us via:

mire@dfki.de

=== Organizers ===

Sven Gehring, German Research Center for Artificial Intelligence (DFKI), Germany

Markus Löchtefeld, German Research Center for Artificial Intelligence (DFKI), Germany